January 5, 2022
The challenging reality for most geriatric care managers is that there are always more families that need care than there are those that can afford it. As much as you might want to help every family that reaches out to you, it’s crucial that you focus on families that can afford to hire you and your services. Knowing which families can afford care, or might be financially qualified to get the care they need, becomes essential.
Thankfully there are a few key signs that a family might be financially qualified to hire you. Here are some of the biggest signals that a family can handle the costs associated with long-term care.
Families that come into preliminary discussions with a general sense of what you do, and what their family members’ options are. will likely be somewhat familiar with how much they’ll have to spend. This can be a helpful sign for care managers in early-stage conversations with prospective clients.
This is true for two reasons: one, cost is one of the most prominent factors that come up when people explore it as an option. It’s impossible not to think about the financial elements of obtaining professional care when considering if it’s the right choice for a loved one. Second, people who do their homework tend to consider their own needs and capabilities in equal measure. This means they may already have an expectation of what they’ll have to pay.
Worthright was founded with a simple goal: to help families plan and pay for the care of their loved ones. However, that goal is everything but simple to achieve.
For many families, the topic of wealth management is extremely foreign - something reserved for anyone but themselves. As such, Worthright endeavored to support the 50 million families who are financially responsible for an older adult by taking the guesswork out of senior care finances.
By empowering families to organize their financials, evaluate payment options and financially contribute to a loved one's care, we sought to reduce the stress a family felt, and return attention back to what mattered.
Sadly, after working with over 50 care agencies and hundreds of families, we were unable to find a model to sustain the business. As a result, Worthright has ceased operations. Thank you to our customers, partners, investors and families who believed in our vision for a better future.
Aaron, Christian & the team at Worthright